Conversion to main trading brand

11.10.2010
Mr. Bricolage intends to rebadge 40 Catena stores by year’s end

By the end of this year the French franchise group Mr. Bricolage plans to convert 40 DIY stores belonging to its Catena chain to the concept of its main trading format, Mr. Bricolage. As at 30 June the total number of Catena stores came to 66. In the first six months the headquarters of the Mr. Bricolage Group recorded a sales increase of 6.4 per cent to € 286.8 mio.
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