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The countries of Eastern Europe were able to keep up a rapid pace of growth last year. All the emerging states achieved better rates of growth, some of them considerably higher, than the EU average. However, the growth rates in these countries are based on a much lower level of prosperity than in the EU member states.
The East European countries remain attractive for the expansion of international groups, especially since entry to the EU is in the offing next year for eight of the countries in transition: Estonia, Latvia and Lithuania, plus the Czech Republic, Hungary, Poland, Slovakia and Slovenia.
But the DIY multiples are also becoming established in countries where accession to the EU is not yet imminent. These include Romania and Bulgaria, which are expected to gain entry in 2007, as well as Russia, Serbia-Montenegro and Bosnia-Herzegovina.
DIY superstores in Central and Eastern Europe
(.pdf-Datei zum Herunterladen)
Bosnia-Herzegovina
This year saw the start-up of the first two Obi stores in Bosnia-Herzegovina, one of 4 600 m² in Sarajevo in March, and the other of 5000 m² in Mostar in May. Two more locations are being planned for 2004. One more German company, Ambo, decided to enter the market in the middle of October, when it opened a 1200 m² DIY store in Sarajevo, with the intention of expanding it later on. Extra Bau & Hobby, a partner in the same cooperative, was responsible for setting up and stocking the outlet.
Bulgaria
Mr. Bricolage has a three-store presence in Bulgaria. This network is to be expanded by the addition of one new opening. Praktiker has in the meantime also established an international company there. It intends to open a first branch in the capital, Sofia, which has a population of 1.2 mio, in the middle of next year. The company has market leadership as its objective for the medium term. The third company in the alliance will be the Austrian market leader, Baumax. As Martin Essl, spokesman for the board, has announced, the company intends to open its first store in Bulgaria as of 2005.
Croatia
Bauhaus intends to open a second store in Zagreb before this year is out. It will have a retail area of 13 500 m², and Bauhaus is also planning one more new opening in Zadar.
Baumax is represented by a trial store in Varazdin. Since this outlet has “proved to be extremely successful” in the words of the company, five more new stores are to be opened by the end of 2004. One of them will be inaugurated in Zagreb at the beginning of November…
The East European countries remain attractive for the expansion of international groups, especially since entry to the EU is in the offing next year for eight of the countries in transition: Estonia, Latvia and Lithuania, plus the Czech Republic, Hungary, Poland, Slovakia and Slovenia.
But the DIY multiples are also becoming established in countries where accession to the EU is not yet imminent. These include Romania and Bulgaria, which are expected to gain entry in 2007, as well as Russia, Serbia-Montenegro and Bosnia-Herzegovina.
DIY superstores in Central and Eastern Europe
(.pdf-Datei zum Herunterladen)
Bosnia-Herzegovina
This year saw the start-up of the first two Obi stores in Bosnia-Herzegovina, one of 4 600 m² in Sarajevo in March, and the other of 5000 m² in Mostar in May. Two more locations are being planned for 2004. One more German company, Ambo, decided to enter the market in the middle of October, when it opened a 1200 m² DIY store in Sarajevo, with the intention of expanding it later on. Extra Bau & Hobby, a partner in the same cooperative, was responsible for setting up and stocking the outlet.
Bulgaria
Mr. Bricolage has a three-store presence in Bulgaria. This network is to be expanded by the addition of one new opening. Praktiker has in the meantime also established an international company there. It intends to open a first branch in the capital, Sofia, which has a population of 1.2 mio, in the middle of next year. The company has market leadership as its objective for the medium term. The third company in the alliance will be the Austrian market leader, Baumax. As Martin Essl, spokesman for the board, has announced, the company intends to open its first store in Bulgaria as of 2005.
Croatia
Bauhaus intends to open a second store in Zagreb before this year is out. It will have a retail area of 13 500 m², and Bauhaus is also planning one more new opening in Zadar.
Baumax is represented by a trial store in Varazdin. Since this outlet has “proved to be extremely successful” in the words of the company, five more new stores are to be opened by the end of 2004. One of them will be inaugurated in Zagreb at the beginning of November…
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