French garden market grows by 14 per cent in 2021

The French garden market grew by 14 per cent in 2021 compared to the previous year, and by 25 per cent compared to 2019. This has been reported by the French trade magazine Zepros with reference to the manufacturers' association Promojardin. The strongest growth was in the decoration range with a plus of 22 per cent, followed by indoor plants with plus 20 per cent, outdoor plants with 19 per cent and motor garden tools and garden equipment with plus 18 per cent each.

DIY stores remain the most important sales channel for garden products in France with a share of 34 per cent. With a plus of 13 per cent, their garden business has grown almost as strongly as the entire green market. The garden centres have grown much more strongly, by 21 per cent. In the agricultural trade, garden sales grew by 14 per cent, in food retail, which had gained particularly strongly in 2020, now by only 2 per cent. The strongest increase, 52 per cent, was reported for florists.