Omnichannel

Kesko Senukai acquires the Baltic online retailer 1A Group

30.07.2018

The Finish Kesko Corporation's joint venture in the Baltics, Kesko Senukai, has agreed to acquire 1A Group, one of the leading online retail market players in the Baltic states, with net sales of approximately EUR 41 mio in 2017. "With this acquisition, we will become the largest omnichannel player in the Baltics and can serve our customers via our comprehensive store network as well as growingly online. 1A complements the existing online sales of Kesko Senukai Digital especially in Latvia and Estonia," says Jorma Rauhala, President of Kesko's building and technical trade division and deputy to Kesko's President and CEO.
1A Group was founded in 2002 and has grown into one of the leading online retail market players in the Baltic states. The company started as an electronics online retailer, but has since transformed into a multi-industry product online retailer.
Kesko Senukai is a leading DIY retail company in the Baltics and operates 22 K-Senukai stores in Lithuania, nine K-Senukai stores Latvia, eight K-Rauta stores in Estonia and 17 Oma stores in Belarus as well as an e-commerce platform.
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