B&Q, the main distribution channel of the Kingfisher Group in Great Britain, is introducing a completely new kitchen offering. Comprising 26 new kitchen door ranges in nine different styles, the range includes new appliances, worktops, taps, sinks, storage solutions and accessories that include handles, innovative under-cabinet lighting and more - all at affordable price points, as the company says. Housed under the new international GoodHome brand established across Kingfisher stores earlier this year, the kitchen range is the third leading category to launch under the new brand following the bathroom and interior ranges which launched across Kingfisher's major markets in June and September respectively.
The new range is to be presented differently from previous products in the retail area. The new showrooms, currently being rolled out across B&Q stores nationwide, include Project Advice zones for ideas showing the best use of spaces. B&Q kitchen experts in store provide customers with personalised support with their kitchen planning.
New online digital tools are available on diy.com as well. Customers can use a new digital visualiser, book an appointment with an in-store kitchen expert and review and plan their kitchen with an updated digital kitchen planning tool.